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Kool Man

billburg / Jan 01, 2002 12:00am

by Rob Cummings

Jose Badillo sits outside the Kool Man garage on Grand Street in Brooklyn, eating a ham sandwich and drinking a diet Pepsi at 10 on a Friday morning. Between bites, Badillo stares at the sky. It's one of those hot summer days when Manhattan looks as still and as flat aspainted backdrop through a hazy scrim of damp air.

For the last 17 years Badillo has sold ice cream from a truck that is housed in this Grand Street, Brooklyn, garage. Today, it looks like rain.

"When it's raining it don't pay to go outside," Badillo says. Badillo, 58, has brown eyes and a brown mustache that is starting to go gray. On his right forearm is a tattoo that shows a mermaid embracing a stone cross engraved with the words, "Rock of Ages," a souvenir from years spent in the merchant marine.

He takes another look at the sky, then he shrugs and goes inside to get his truck ready for the day's run.

Like the other Kool Man trucks, Badillo's is white with tropical aquamarine trim. The words Kool Man are written on the sides in big red letters; "The coolest man in town, Badillo" is written on the driver's side in smaller red letters. The van sits on set of fat new tires with shiny chrome hubs.

Badillo keeps a wooden golf driver and an old saber standing up in a rack welded to the dash. Above the windshield is a machete in a case with his name on it. "The machete's just for decoration," Badillo explains. On the passenger side (there is no passenger seat) a metal cross hangs from a strand of rosary beads above the windshield. In the back of the van is a generator that powers two compressors for the refrigeration units and a small boiler. Once the day's supplies are loaded on--10 gallons of sweetened cream, 5 of vanilla and 5 of chocolate, and a case of popsicles--Badillo is ready to roll.

For a vehicle that's almost 35 years old, the van is running pretty well. When Badillo turns the key, the engine kicks over without a fight. But lately the transmission has been slipping. It won't stay in third gear. Most of Badillo's route can be done in second, he says. Except the bridge. The Williamsburg bridge is a problem.

Badillo makes the long climb to center span in second gear and then shifts to fourth to coast down to the Manhattan side.

Once, on his way back to Brooklyn, two guys in a car were honking at him, impatient that he was moving so slowly, Badillo recalls. As the car pulled past his truck, one of the men raised a pistol and fired a shot into the van near the open driver's side door. "They were aiming for the tires," Badillo said.

Badillo came to the States from Puerto Rico when he was 19. He married his wife here and raised all six of his children here. One day in 1977, Badillo walked across the street from Gouvernor's hospital, where he was working at the time, to buy an ice cream cone. He got to talking with the guy in the truck and decided to buy the 1960 Ford and the route that went with it. Back then it cost him $7000. Today a new truck would be about $50,000.

Badillo attributes the longevity of his truck to short routes, good maintenance and being parked in a garage from late October to early April. "The trucks are like bears, they sleep in the winter," he said.

The corner of Madison and Clinton streets on the Lower East Side is the first stop. Badillo parks the truck near a sidewalk fruit vendor, in the shade of some tall sycamore trees, and cuts the engine. The salsa music that had been playing on the radio, becomes audible again.

Badillo leans back in his seat and surveys the scene. Lots of people coming and going, but no customers yet. He reaches up to a metal box about the size of a pack of cigarettes and flicks a switch. This is the source of the signature sound broadcast by ice cream trucks all over the city--a little metal box manufactured by Nichols Electronics in Minnesota with an on/off switch, a volume control and four tune settings. "Pop Goes The Weasel" is tune Number Four.

A young woman appears at the window and asks for a cherry ice. 12:45 pm: The first sale of the day. Two other customers arrive in quick succession asking for vanilla cones with sprinkles. The cones are a dollar each; the sprinkles are free.

Some of his competitors charge $1.50 for the cones and extra for the sprinkles, Badillo says. He prefers to keep the prices down and the volume high. "I charge $2 for a big milkshake. Other guys have it for $2.50," he says. "But it's OK, I make a living."

Making a living is a little tougher these days. On an average day Badillo might take in $350. Out of that, $100 goes to supplies, $20 goes for gas, and about $40 to the guy who helps him sell on his route.

When Michael, his helper shows up, Badillo starts the engine and drives to the next spot, two blocks away. This is the place where, 17 years ago, Badillo walked across the street from the hospital to buy an ice cream cone and ended up buying a business. But today business is slow. After two sales, the truck is rolling again.

There are 10 regular stops on this route. Most days Badillo goes around the route twice before heading for the garage at about 9 pm. Other drivers will stay out until 11:30, pulling into the garage just before closing time at midnight.

Some years ago Badillo drove his route just as late. The route used to be much bigger, Michael says.

"I gave part of my route to a friend," Badillo explains, "because he didn't have a place to go."

And these days the circuit seems long enough. In a few years, Badillo would like to sell his truck and retire. He looks out the windshield at an invisible point in the distance. "Seventeen years is a long time," he says.

****

Since this story first appeared in Newsday five years ago, Jose Badillo has retired. He sold his truck to another Kool Man driver. The truck is housed in the Grand St. garage and still makes its rounds every day during the summer.

The writer, Rob Cummings, will leave Brooklyn soon to go surfing. You can read more about the tribulations of a NYC surfer in www.coastalsurvey.com

10 Comments

  • WOW! You took me back to my childhood...I can't stop crying...That's my dad your'e talking about...Thank you..You capture my dad the way he lived his life...A loving, caring and passionate man who would never say NO or I can't. Did all he could for his friends and family...Love you dad!!!
    jimmy Badillo / Oct 28, 2009, 07:57 PM
  • This article is very deep....brings back memories for me as a young boy. Thanks for sharing this real story of my grandfather who was the koolest man in town. He was a great man who cared about his loved ones and we thank him for that {R.I.P Papa} You Are Missed But Not Forgotton.....
    James Anthony Badillo / Oct 28, 2009, 08:21 PM
  • This story has to be one of the greatest things ive read in along time not only it brought me back to my child hood but it also showed how a hispanic man came in with nothing and makes something for his self and family.. he was my uncle my godfather and a very good person to talk to " if he didnt put u in a head lock first" but he was a man with a very big heart and gave a job or cone to any body in need or broke... i love you padreno r.i p.
    jesus.martinez / Oct 28, 2009, 08:37 PM
  • <a><img /></a>
    jimmy Badillo / Oct 28, 2009, 09:03 PM
  • <a><img></a>
    jesus martinez / Oct 28, 2009, 09:25 PM
  • this is a direct link to photo bucket so you can see the man in the story.. if any body has more picks fedel free to email to mail so i can uplaod them into it thanks.

    http://photobucket.com/jose-badillo-koolman
    jesus martinez / Oct 28, 2009, 09:30 PM
  • The story you wrote happens to be about a man who had a heart of gold. A man who would as easily take the shirt off his back and handed it to you if you needed it. This happens to be why he is so much missed and loved so much by those he left his mark on. I happen to be one. He used to call me vieja, that means old lady in Spanish . How I loved that. You have bought me and my family back so many memories that we would like to thank you so very much. Not only have you told his story but you have immortalize him in writing for ever. Thank You : La Vieja
    Mirella Martinez / Oct 28, 2009, 09:34 PM
  • When I went and googled Kool Man I didnt expect to find this interview. The details were to a point that i remember being there at time and going to get his sandwhich and soda. Taking the golf club and swinging it around on the sidewalk and then gettin yelled at for it. But his toughness made my skin thick to the cruel world and his spoiling and making sure i was taken care of made my heart soft for my family and friends. Two things you need to survive gotta be tough and gotta have love. Thank you poppa.....RIP One luv
    Erik Badillo Acevedo / Oct 28, 2009, 10:01 PM
  • Thank you for the kind comments.

    When I wrote that piece 15 years ago, I remember walking away grateful that this man let a young reporter tag along for the afternoon.

    My impression of Mr. Badillo then was of a kind and honest man who was at peace with the world and his place in it. I guess that impression was right, judging from all the goodwill he has left behind.

    Rob Cummings / Mar 04, 2010, 08:12 AM

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